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Many companies striving to be good corporate citizens today face an internal tug of war between giving attention to community initiatives that address social problems and the growing demand to make environmental issues paramount.
Center members earn awards for volunteer programs
By Tim Wilson, Editor & Writer, Boston College Center
Two members of the Boston College Center, Campbell Soup Company and Intel Corporation, are among four companies being honored by the Points of Light Institute for extraordinary employee volunteer efforts to solve community problems.
Campbell and Intel will each receive the 2010 Corporate Engagement Award of Excellence on June 29 in New York City at the National Conference on Volunteering and Service. To meet the award’s criteria of excellence, companies must incorporate service as part of their strategic goals, measure and evaluate the results of the volunteer program, and tackle serious social problems within their communities.
Campbell Soup Company’s “Nourishing Our Neighbors” program partners with local food banks not only to sort and distribute food, but also uses its research chefs to teach cooking classes and nutrition education. Intel’s employees gave 1.3 million hours of community outreach and services to their communities worldwide during the company’s 40th anniversary.
“As we continue to usher in a renewed surge of civic engagement, we are seeing an impressive number of organizations stepping up and answering the call to service,” said Michelle Nunn, president and CEO of Points of Light Institute. “It is truly inspiring to see companies leading the way, leveraging their unique assets and mobilizing their employees and retirees to make a meaningful difference in their communities.”
Since its inception in 1993, the Points of Light Corporate Engagement Award of Excellence has been recognized as one of the most prestigious awards programs honoring outstanding employee volunteer programs. More than 60 companies have been honored for their overall employee volunteer efforts. The awards support the mission of Points of Light Institute to inspire, equip, and mobilize people to change the world through volunteer service.
