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Novo Nordisk, a world leader in diabetes care, is growing its efforts to make a difference for children with type 1 diabetes in the neediest parts of the world. The company’s 
Conference speaker Dan Roam will draw you the picture
By Tim Wilson, Editor & Writer, Boston College Center
Ever had one of those frustrating experiences when despite your best efforts at an explanation you can’t quite get a concept through to someone? At those times you may have thought to yourself, or even asked out loud in exasperation: “Do I have to draw you a picture?”
Well, maybe you should have. That’s probably the advice you’d get from Dan Roam, one of the keynote speakers at our International Corporate Citizenship Conference in Boston, April 11-13.
Roam is the founder of Digital Roam Inc., a management consulting company that helps business executives solve complex problems through visual thinking.
Doubters out there may believe that doesn’t apply to their problems or their lack of artistic skill but Roam would beg to differ. He is the author of the international bestseller “The Back of the Napkin: Solving Problems and Selling Ideas with Pictures”, Business Week and Fast Company’s best innovation book of the year, and Amazon’s No. 5 selling business book. As he says on his web site, “I believe that any problem can be solved with a picture. And that anybody can draw it.”
Just take a look at some of the anybodies who have turned to Roam. He and his whiteboard have helped leaders at Microsoft, eBay, Google, Wal-Mart, Boeing, Lucas Film, Gap, Kraft, Stanford University, the MIT Sloan School of Management, the U.S. Navy and the U.S. Senate solve complex problems through visual thinking.
Roam discovered the power of pictures as a business problem-solving tool in the 1990s when he founded the first marketing communications company in what was then the Soviet Union. With no Russian language skills, he quickly realized that his business pictures transcended the language barrier. Since that eye-opening experience, Roam has been fine-tuning the visual thinking tools he introduces in his books.
So don’t miss the chance to hear someone who can truly help you use a picture to tell a thousand words. Register now for the Boston College Center’s 2010 International Corporate Citizenship Conference, April 11-13.
